Thriving in the Blue Economy | Sea to Sale

Recorded August 13, 2024

This webinar explores the growing blue economy and highlights organizations focused on helping seaweed entrepreneurs succeed. Featuring speakers from Sustainable Ocean Alliance, Third Nature Investments, and Keel Labs, the session provides insights into funding opportunities, investment strategies, and entrepreneurial advice for those in the seaweed industry.

Chapters

00:00 – Introduction to the Blue Economy

Overview of GreenWave’s programs and the untapped potential of the blue economy

 

15:40 – Sustainable Ocean Alliance’s Support Programs

Details about SOA’s ecopreneur network, funding opportunities, and portfolio of seaweed startups

 

30:20 – Investment Strategies in the Seaweed Economy

Third Nature Investments’ approach to blue economy investing and challenges in the sector

 

38:30 – Keel Labs’ Journey

How Keel Labs developed their seaweed-based fiber business and key milestones in their growth

 

54:45 – Industry Challenges and Advice

Discussion of consumer awareness, market development, and practical advice for seaweed entrepreneurs

 

59:15 – Q&A and Resources

Responses to audience questions about seaweed market potential and available support programs

Transcript

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Welcome, everyone.

 

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Happy Tuesday. Um, I’m so excited you’re joining us

 

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for our final session in our 2024 C to sale series.

 

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Today you’ll hear from folks leading the charge in the blue

 

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economy, um,

 

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and we’ll send you off with resources, opportunities,

 

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and information to help you scale

 

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your emerging seaweed business.

 

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Just in case you don’t already know me,

 

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my name’s Grace Collary

 

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and I’m the senior Market Development Program

 

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manager here at GreenWave.

 

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We’re kicking it off with some introductions in the chat,

 

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so if you haven’t had a chance to say hello, uh,

 

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please go ahead and post your name, your current

 

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or intended roles in the industry

 

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and where you’re joining us from.

 

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I’ll run through just a few logistics in the meantime.

 

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So once I hand it over to our speakers, um,

 

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we’ll be closing the chat

 

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and we encourage you to post all

 

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of your questions using the q and a function on Zoom.

 

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Um, you’re welcome to ask questions throughout

 

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what the webinar and we’ll be sure to save time at the end,

 

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um, to answer all of those with our speakers.

 

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And lastly, make sure you look out for our follow-up email

 

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where we’ll share the recording of the session

 

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and, um, other resources, uh,

 

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that were mentioned in the session.

 

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So today we’re just so incredibly lucky

 

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to have three outstanding speakers.

 

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Um, first Camila Vega from Sustainable Ocean Alliance

 

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will provide an overview of SOAs programs

 

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and opportunities, um,

 

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for ocean entrepreneurs and change makers.

 

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Then, um, Jason Engle

 

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of Third Nature Investments will walk us

 

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through his blue economy investment strategy.

 

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And finally, Alex Chesky will share KE Lab’s growth story

 

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and offer advice for fellow entrepreneurs.

 

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As I mentioned, we’ll have about 15 minutes at

 

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the end for q and a.

 

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Um, so please ask lots

 

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of questions today.

 

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Um, we’re focused not just on the new blue economy,

 

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but specifically organizations within the new blue economy

 

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who want to help you succeed.

 

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Um, although it’s sometimes eclipsed

 

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with a greater focus on the green economy,

 

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the new blue economy holds massive un untapped potential,

 

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um, and there’s really a renewed interest.

 

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Um, the OECD predicts

 

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that the ocean economy may double in size

 

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to 3 trillion by 2023.

 

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So as a company bringing regeneratively farmed kelp

 

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to market, you can really be on the forefront

 

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of this massive new movement.

 

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Um, here I’ve listed just a sample

 

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of Blue Economy accelerators, programs, fellowships,

 

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and financing opportunities.

 

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Um, as I said, this is just a sample

 

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and if I listed all of them,

 

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it would be much too long for a slide.

 

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Um, but if you’re on the Green Wave Hub community,

 

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you’ve probably seen posts about these opportunities

 

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as they arise today.

 

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I’ll mention just a few, um, beyond our incredible speakers.

 

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So our friends at the Gulf

 

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of Maine Research Institute have an open call

 

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for applications for their Blue Tech

 

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Boost Incubator program.

 

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Um, and I also really recommend checking out opportunities

 

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for government grants and funding.

 

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Um, currently the USDA is accepting applications

 

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for the small business innovation research

 

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and small business technology transfer programs.

 

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Um, and we’ll go ahead

 

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and share all those opportunities in the chat in case

 

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you want to learn more.

 

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And speaking of organizations

 

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who are invested in your success, um,

 

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GreenWave is definitely on that list.

 

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So beyond the series in our other freak programming,

 

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we offer extensive support

 

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to help companies in the seaweed value chain.

 

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If you’ve joined us for this entire series, um,

 

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you definitely have a solid understanding of what it takes

 

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to bring kelp to market,

 

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and you might even be ready

 

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to create your strategic sourcing strategy.

 

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If that’s you, we really encourage you to apply

 

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for Seaweed Source, which I know I’ve mentioned before, um,

 

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but I haven’t had the chance to take you

 

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all through it in detail.

 

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So Seaweed Source is a free app that streamlines connections

 

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between any business in the seaweed value chain, um,

 

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which means active hatcheries, farms, processors

 

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and buyers qualified companies can share their supply

 

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or purchasing needs, learn about the market ecosystem

 

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and tap into opportunities for growth

 

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and collaboration to ensure users on the app are, um,

 

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active businesses.

 

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Companies must apply and Greenway verified

 

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its Everly application.

 

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Um, so it’s a really powerful ecosystem

 

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and community to be a part of.

 

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Here’s just a quick preview of the Seaweed Source homepage,

 

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um, and you’ll notice that the app enables you

 

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to find key partners.

 

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You can search and filter by keyword,

 

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company name species and more.

 

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Um, and here’s just a look at the side-by-side view of map

 

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and the business card page.

 

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Um, and you’ll notice that companies are operating across

 

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the United States and Canada,

 

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which are current geographies of focus.

 

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And then lastly, here’s a profile, um,

 

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or a preview of what the company profiles look like.

 

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Um, you can see what companies source

 

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or supply their capacity, their species of focus,

 

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and you also have the option

 

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to directly message organizations one-on-one,

 

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or you can post a listing

 

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to notify all companies on the app about an opportunity if

 

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you have, um, some seaweed to sell

 

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or you wanna make a purchase.

 

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And beyond this, GreenWave also offers, um,

 

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free value chain coordination services to businesses looking

 

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to set up kelp supply chains.

 

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So, um, we can actually directly connect you with farmers

 

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and suppliers who meet your needs

 

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and support you in developing a long-term sustainable

 

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and scalable supply.

 

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Um, so with that, let’s go ahead

 

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and pass it off to some opportunities outside of GreenWave.

 

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Um, and our blue economy experts will share their advice for

 

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how to find, apply

 

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and leverage opportunities available to you.

 

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Um, so first I am so excited to welcome Camille Vega,

 

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who’s an entrepreneur with a background in social

 

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impact startups.

 

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She’s the solutions portfolio manager at Sustainable Ocean

 

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Alliance, where she empowers Ocean tech founders

 

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to help drive innovation in the sustainable blue economy.

 

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Over to you.

 

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Thank you so much, grace,

 

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and thank you everyone for being here today.

 

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It’s a pleasure to be connected

 

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and appreciate your time today.

 

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Um, as Grace mentioned, my name is Camina Vega.

 

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Um, here to share a little bit background about

 

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Sustainable Ocean Alliance.

 

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You can see here, um, the company was started back in 2014

 

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by our founder Daniella Fernandez,

 

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and with the onus to really pres work to preserve

 

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and protect the future of our ocean.

 

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So far since 2014, we’ve been able

 

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to support over 382 solutions

 

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across all different impact areas,

 

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which I’ll dive in a little bit more, uh, grace.

 

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Next slide please. So at Sustainable Ocean Alliance,

 

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we have two approaches.

 

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One is to support investing in people

 

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and as well as funding in solutions.

 

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So we’re working to not only amplify

 

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and support startups as well

 

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as community-led nonprofit projects all around the world.

 

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So the people side is more focused around

 

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bringing forward innovation

 

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and supporting our young ocean leaders across multiple hubs

 

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all around the world as they focus on key projects

 

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that are important to their local communities.

 

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And then we have the solution side, which is my role

 

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focusing on supporting for-profit ocean tech companies

 

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that are building the most innovative solutions

 

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to the threat spacing ocean.

 

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Today. These solutions are, uh, incredible companies,

 

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which I’ll give you a little bit

 

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of a preview on the next slide.

 

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So as you can see here, our impact to date, um, we offer

 

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funding to both, um,

 

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the for-profit startups through our Ecopreneur network

 

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and the Seabird Ventures.

 

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So anyone that has joined our, uh,

 

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sustainable Ocean Alliance ecopreneur network is able to,

 

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is eligible to receive funding of up

 

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to a hundred thousand dollars.

 

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Where, um, you can see

 

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so far we have 56 companies in our portfolio

 

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and over 30, 30 different countries.

 

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Um, and SOA has invested around $1.4 million.

 

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Um, all of these companies have gone on

 

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to raise over $250 million in the lifetime

 

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of their companies.

 

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And, um, as SOA, we also have a

 

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separate venture arm called Seabird Ventures,

 

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where we invest in our portfolio companies.

 

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Um, so far we’ve invested in, uh, 10 of our startups of up

 

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to $1.9 million.

 

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And then we have our grants program, which is more focused

 

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around our small, um,

 

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grassroots initiatives.

 

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Um, partnering with our solutions, uh, uh, I’m sorry,

 

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our regional representation across the world,

 

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across 83 different countries.

 

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Um, we’ve been able

 

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to distribute grants in 73 different countries, um,

 

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around $1.2 million so far.

 

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And all of these different grant projects are more

 

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grassroots or nonprofit initiatives, um, driven

 

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by our community of change makers.

 

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Next slide, please. Um, so

 

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our organization, um, initially started out

 

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as an accelerator program.

 

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We’ve since then transitioned to an ecopreneur network

 

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where we accept applications from for-profit,

 

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ocean tech companies from all around the world

 

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that are focused on our key impact areas.

 

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This ecopreneur network offers a lifetime of support to the,

 

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the startups that are, uh, accepted into our program

 

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where we support them across, um, fundraising support,

 

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so connecting them to our global network of investors, um,

 

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as well as, um, mentorship.

 

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Um, we have incredible volunteer network of mentors

 

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that support our companies across their,

 

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the lifecycle of their startup.

 

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Um, we also connect them to our global network of partners.

 

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Um, we’re so happy to have GreenWave as one

 

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of our incredible partners.

 

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Um, and then lastly, we also support our startups through,

 

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um, marketing and thought leadership.

 

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So helping to amplify their voice

 

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and showcase the incredible solutions that they’ve created.

 

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Um, we currently have an open call for applications

 

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for our 20 class of 2024 for the Ecopreneur Network.

 

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Um, the deadline to apply is in October.

 

237

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So highly recommend, um, you check it out if you have any

 

238

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companies that you know of or if you’re a founder yourself

 

239

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that are looking for connecting in the sustainable blue

 

240

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economy sector, especially in the ocean tech space.

 

241

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Um, come and join us. Next slide please.

 

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So at SOA we focus on five key impact areas.

 

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I’ll dive in with you about our pollution reduction

 

244

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and circular economy sector.

 

245

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But, um, so you’re aware we have the other impact areas

 

246

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that we focus on are greenhouse gas reduction, ecosystem

 

247

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and species preservation

 

248

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and restoration, sustainable blue seafood,

 

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including victories, aquaculture and seafood alternatives.

 

250

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And then lastly, ocean data literacy and research.

 

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You can actually take a look at our for full portfolio, um,

 

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here at the Bitly link provided in this slide.

 

253

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So it’s the bitly slash SOA startup.

 

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Next slide, please. So, as I mentioned, um,

 

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we’ll dive in a little bit more

 

256

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with you all about our pollution reduction in circular

 

257

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economy startups, um, as we would like to see

 

258

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the industry drive forward the huge amount of waste

 

259

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that is being produced, um,

 

260

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and helping to find different solutions

 

261

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to address the plastic issues.

 

262

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Um, next slide please.

 

263

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So, as you can see here, um, our circular economy

 

264

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solutions that we focus on, um, you know, are working

 

265

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to tackle this issue including, um,

 

266

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highly efficient recycling systems such as Nova Loop

 

267

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or re reusable container systems for takeout food such as

 

268

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dispatch goods and Muse.

 

269

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These are just a, a sampling of our portfolio of companies

 

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that have been able to achieve over, um,

 

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1,755 metrics, tons of solid waste removed, cycled

 

272

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or avoided through their solution.

 

273

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And we are at SOA, our strategy

 

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to combat these, um, systemic issues

 

275

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of plastic pollution are really helping

 

276

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to support these diverse

 

277

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and, um, incredible startups that are startup,

 

278

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both driving technological innovation shifts in consumer

 

279

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behavior, um, as well as helping

 

280

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to drive some policy changes.

 

281

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Next slide, please. Um, so yeah,

 

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these are the more of our companies.

 

283

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As we understand no single solution can address all

 

284

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plastic waste issues.

 

285

00:14:08.675 –> 00:14:11.775

Um, we were working on supporting a multi-pronged approach

 

286

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involving, um, al alternative

 

287

00:14:16.495 –> 00:14:17.935

materials such as cruise foam.

 

288

00:14:18.085 –> 00:14:21.575

This is a incredible company that has, um,

 

289

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created a solution to reduce the waste that’s coming from,

 

290

00:14:26.555 –> 00:14:28.815

um, styrofoam by creating their own product

 

291

00:14:28.885 –> 00:14:32.255

that is fully biodegradable, made out of shrimp byproducts.

 

292

00:14:32.835 –> 00:14:37.255

Um, we also have ocean work, um, working with brands

 

293

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to take action against plastic pollution, um,

 

294

00:14:40.675 –> 00:14:42.575

and then pollution reduction as well.

 

295

00:14:42.955 –> 00:14:47.015

So Ecospheres, um, they’re a company working to

 

296

00:14:47.605 –> 00:14:51.490

that net zero future environmental cleanup environ using

 

297

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environmental technology from nasa.

 

298

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Um, if you go to the next slide, please,

 

299

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you can see a little bit more of our startups here

 

300

00:14:59.715 –> 00:15:01.685

that are focused on seaweed.

 

301

00:15:02.305 –> 00:15:05.965

Um, so we would love to see the seaweed industry advance

 

302

00:15:06.105 –> 00:15:07.805

for all of the societal

 

303

00:15:07.825 –> 00:15:10.805

and climate climate benefits that seaweed farming

 

304

00:15:11.385 –> 00:15:14.645

can provide, but we won’t be able to realize these benefits

 

305

00:15:14.705 –> 00:15:16.245

unless there’s a market for it.

 

306

00:15:16.585 –> 00:15:19.285

That’s what the yeas startups do here at SOA

 

307

00:15:19.285 –> 00:15:21.005

through their ecopreneur network.

 

308

00:15:21.095 –> 00:15:23.885

We’re supporting this incredible group of seaweed startups

 

309

00:15:23.885 –> 00:15:25.405

that are helping to shape the industry.

 

310

00:15:25.985 –> 00:15:28.885

And I’m excited to share with you all here this group

 

311

00:15:28.945 –> 00:15:30.365

of startups in our portfolio

 

312

00:15:30.365 –> 00:15:32.325

that are creating a market for seaweed.

 

313

00:15:32.785 –> 00:15:35.565

Um, these are companies that you may have seen already

 

314

00:15:35.835 –> 00:15:38.605

that are part of the GreenWave community as well,

 

315

00:15:38.825 –> 00:15:41.635

but, um, I’ll share them here as also.

 

316

00:15:41.735 –> 00:15:45.195

Um, so we, havewe, physios

 

317

00:15:45.195 –> 00:15:49.715

and lolly wear, they’re all working to, um, you know, scale

 

318

00:15:50.305 –> 00:15:53.715

seaweed based, rapidly compostable replacements for plastic.

 

319

00:15:54.375 –> 00:15:58.675

Um, sway is beginning with flexible packaging, um, theos,

 

320

00:15:59.055 –> 00:16:03.555

um, these really offering, um, some packaging solutions

 

321

00:16:03.705 –> 00:16:06.675

that are able to combat the issues of plastic.

 

322

00:16:06.895 –> 00:16:10.715

And then, um, lolly wear, I think you all know, is working

 

323

00:16:10.855 –> 00:16:15.435

to design the decarbonized future, um, with products

 

324

00:16:15.435 –> 00:16:16.835

that are designed to disappear.

 

325

00:16:17.255 –> 00:16:22.145

Uh, next slide please. Um, these are some of our other,

 

326

00:16:22.365 –> 00:16:25.025

um, seaweed startups that we have here today.

 

327

00:16:25.245 –> 00:16:27.505

Um, Flexe is one of our newer companies.

 

328

00:16:27.965 –> 00:16:29.225

Um, they’re based outta Europe.

 

329

00:16:29.255 –> 00:16:30.425

They’re both innovative

 

330

00:16:30.525 –> 00:16:33.025

and have created a truly home compostable

 

331

00:16:33.595 –> 00:16:36.385

biopolymer material de derived from seaweed

 

332

00:16:36.385 –> 00:16:38.545

and other sustainably sourced materials.

 

333

00:16:39.905 –> 00:16:42.125

Um, Oceania, oh, apologies, there’s a,

 

334

00:16:43.255 –> 00:16:45.795

um, typo in the slide here.

 

335

00:16:45.795 –> 00:16:49.915

But Oceania, um, is working across, um,

 

336

00:16:50.225 –> 00:16:54.995

many different, uh, seaweed implementations to use the full,

 

337

00:16:55.375 –> 00:16:57.195

um, product of seaweed.

 

338

00:16:57.215 –> 00:16:59.235

So not just bioplastics,

 

339

00:16:59.235 –> 00:17:03.315

but also thinking about how you can utilize seaweed for, um,

 

340

00:17:03.675 –> 00:17:07.355

biomaterials, um, such as pharmaceuticals, um,

 

341

00:17:07.935 –> 00:17:09.315

and, and other products.

 

342

00:17:09.575 –> 00:17:11.475

And then Sea Forestation, um,

 

343

00:17:11.605 –> 00:17:14.515

isn’t directly creating products out of seaweed,

 

344

00:17:14.535 –> 00:17:18.835

but they’re working to, um, help seaweed a forestation

 

345

00:17:19.175 –> 00:17:23.975

and to help reverse the climate change to improve the,

 

346

00:17:24.115 –> 00:17:25.255

our healthier oceans.

 

347

00:17:25.835 –> 00:17:29.815

Um, and with that, um, I’d love to invite you all

 

348

00:17:29.835 –> 00:17:33.135

to check out our incredible startups and follow us along.

 

349

00:17:33.195 –> 00:17:34.895

We have a LinkedIn newsletter

 

350

00:17:34.895 –> 00:17:36.775

where we share all of their latest updates.

 

351

00:17:37.475 –> 00:17:39.355

So thank you so much for your time.

 

352

00:17:39.585 –> 00:17:41.475

Feel free to reach out to me anytime.

 

353

00:17:42.545 –> 00:17:43.855

Thank you so much, Camila.

 

354

00:17:43.955 –> 00:17:45.655

Um, if you could share that call

 

355

00:17:45.715 –> 00:17:48.295

for Oakland applications in the chat, that would be awesome.

 

356

00:17:48.555 –> 00:17:53.395

I’m sure folks would love to learn more. Um, awesome.

 

357

00:17:53.705 –> 00:17:57.835

Well, next up I’m really excited to bring on Jason Engle.

 

358

00:17:58.375 –> 00:17:59.955

Um, Jason is the founder

 

359

00:18:00.015 –> 00:18:02.395

and managing partner of Third Nature Investments,

 

360

00:18:02.455 –> 00:18:04.555

an integrated impact capital platform,

 

361

00:18:04.825 –> 00:18:07.195

investing in the most promising innovations

 

362

00:18:07.295 –> 00:18:10.075

and technologies seeking to address urgent

 

363

00:18:10.255 –> 00:18:12.395

and massive challenges we face within our

 

364

00:18:12.395 –> 00:18:13.755

most critical earth systems.

 

365

00:18:15.035 –> 00:18:18.595

Previously, Jason Co-founded Closed Loop Capital in 2010

 

366

00:18:19.015 –> 00:18:22.115

as one of the first early stage venture funds investing in

 

367

00:18:22.115 –> 00:18:25.435

exceptional entrepreneurs leading ventures in agriculture,

 

368

00:18:25.435 –> 00:18:28.355

technology, um, and food system innovation.

 

369

00:18:28.865 –> 00:18:29.865

Over to you, Jason.

 

370

00:18:31.575 –> 00:18:34.285

Great. Uh, thanks Grace, and thanks Camilla.

 

371

00:18:34.285 –> 00:18:36.285

It’s always great to hear all the great work

 

372

00:18:36.285 –> 00:18:37.285

that SOA is doing.

 

373

00:18:38.185 –> 00:18:41.285

Uh, as Grace just mentioned, um, you know, I’ll,

 

374

00:18:41.355 –> 00:18:45.405

I’ll talk a little bit about our, our role within, uh,

 

375

00:18:45.405 –> 00:18:46.605

the seaweed economy,

 

376

00:18:46.825 –> 00:18:48.885

but first we’ll give a little bit of context.

 

377

00:18:49.665 –> 00:18:52.805

So as, as was referenced, you know, we’re coming, uh, from,

 

378

00:18:53.265 –> 00:18:56.725

um, more of a food, uh, and ag investor

 

379

00:18:56.725 –> 00:18:59.085

and food systems investor experience

 

380

00:18:59.085 –> 00:19:00.165

over the last dozen years.

 

381

00:19:00.945 –> 00:19:05.485

And, uh, 2021, as we all were reflecting during covid,

 

382

00:19:05.625 –> 00:19:09.645

we reflected, um, as a group on our first, uh, on our decade

 

383

00:19:09.745 –> 00:19:11.285

of investing in Food and Ag.

 

384

00:19:11.345 –> 00:19:14.965

And, and what we found was that all systems interact

 

385

00:19:14.965 –> 00:19:18.365

and overlap and to just focus on one vertical

 

386

00:19:19.105 –> 00:19:22.045

was ultimately creating, uh, blind spots and biases.

 

387

00:19:22.265 –> 00:19:26.245

And so for us, you know, we, we started to look at, hey,

 

388

00:19:26.315 –> 00:19:29.445

it’s a great thing that we have, uh, more and more awareness

 

389

00:19:29.545 –> 00:19:31.685

and engagement on climate tech

 

390

00:19:31.945 –> 00:19:34.165

and the need for decarbonization.

 

391

00:19:34.265 –> 00:19:36.085

But at the end of the day, uh,

 

392

00:19:36.105 –> 00:19:38.245

if we decarbonize our atmosphere, uh,

 

393

00:19:38.245 –> 00:19:40.925

that doesn’t necessarily get us to where we need to get

 

394

00:19:41.265 –> 00:19:44.685

as far as rejuvenating all of our natural systems.

 

395

00:19:44.945 –> 00:19:48.445

And so, ultimately, uh, we set out to,

 

396

00:19:48.625 –> 00:19:51.925

to form a new entity that allows us, uh,

 

397

00:19:52.215 –> 00:19:55.045

wider aperture across these systems and to,

 

398

00:19:55.065 –> 00:19:58.805

and to find some of the more innovative, um, technologies

 

399

00:19:59.065 –> 00:20:02.765

and talented entrepreneurs across a number of these, uh,

 

400

00:20:02.975 –> 00:20:04.725

earth systems as we’re calling it.

 

401

00:20:04.905 –> 00:20:09.835

Uh, next slide. So of course, within that, uh,

 

402

00:20:09.935 –> 00:20:13.835

as we set out, uh, to create third nature investments, uh,

 

403

00:20:14.055 –> 00:20:18.555

we were looking at, um, you know, across all these spaces

 

404

00:20:18.805 –> 00:20:21.355

where, where were we seeing patterns that were similar

 

405

00:20:21.455 –> 00:20:23.435

to a decade earlier in food and Ag?

 

406

00:20:23.535 –> 00:20:26.715

So kind of in, in, uh, the early, you know,

 

407

00:20:27.405 –> 00:20:31.715

let’s call it 2012, 1314, there was starting to be more

 

408

00:20:31.715 –> 00:20:34.475

and more interest and awareness in the,

 

409

00:20:34.655 –> 00:20:36.755

in the food systems investment space,

 

410

00:20:37.455 –> 00:20:41.355

but still very underappreciated, undercapitalized, um,

 

411

00:20:42.375 –> 00:20:44.755

and ultimately a fragmented investor base.

 

412

00:20:44.855 –> 00:20:48.765

And, and honestly, that was something we were seeing, uh,

 

413

00:20:48.955 –> 00:20:53.405

kind of going into kind of 20 20, 20 21 on the,

 

414

00:20:53.505 –> 00:20:54.645

uh, ocean based side.

 

415

00:20:54.745 –> 00:20:56.805

And so, as referenced,

 

416

00:20:56.805 –> 00:21:00.565

and I’m sure not, um, surprising to anybody on,

 

417

00:21:00.665 –> 00:21:04.965

on this call, we, we see ocean based investing, seaweed,

 

418

00:21:05.315 –> 00:21:07.805

economy, blue tech, whatever you wanna call it,

 

419

00:21:07.835 –> 00:21:11.085

blue economy, um, as a tremendous opportunity

 

420

00:21:11.145 –> 00:21:14.405

and having many of the same, uh, characteristics

 

421

00:21:14.465 –> 00:21:17.525

and, uh, you know, current landscape as, uh,

 

422

00:21:17.725 –> 00:21:20.245

terrestrial based food and ag had about a decade ago.

 

423

00:21:20.425 –> 00:21:23.285

And so with that, um, we set out and,

 

424

00:21:23.285 –> 00:21:26.645

and certainly have seen seaweed become a big part of

 

425

00:21:26.645 –> 00:21:28.285

that, uh, next slide.

 

426

00:21:31.085 –> 00:21:34.505

So I’m not gonna bore anybody with all of the, uh,

 

427

00:21:35.045 –> 00:21:37.905

all the attributes, but, um, you know, in our minds,

 

428

00:21:37.925 –> 00:21:39.945

you know, looking at, um, seaweed,

 

429

00:21:40.215 –> 00:21:43.585

certainly it is a transformative opportunity.

 

430

00:21:43.645 –> 00:21:46.785

The way that we look at it is, you know, if we were

 

431

00:21:46.785 –> 00:21:50.225

to look at the 20th century economy versus 21st century

 

432

00:21:50.295 –> 00:21:54.625

economy, we know much more now based on science, uh,

 

433

00:21:54.625 –> 00:21:58.345

based on research and ultimately have the opportunity both

 

434

00:21:58.345 –> 00:22:03.305

with innovation and entrepreneurship to really harness,

 

435

00:22:03.765 –> 00:22:07.185

uh, some of these more regenerative base building block

 

436

00:22:07.465 –> 00:22:10.505

materials, of which in our mind, seaweed is at,

 

437

00:22:10.605 –> 00:22:13.225

at the center of that, along with a number of others

 

438

00:22:13.335 –> 00:22:16.785

that ultimately can be, uh, a source of

 

439

00:22:17.415 –> 00:22:19.425

this new economy and, uh,

 

440

00:22:19.425 –> 00:22:22.985

and look to displace some of the more damaging, uh,

 

441

00:22:23.375 –> 00:22:27.105

impactful, um, base materials across a number

 

442

00:22:27.105 –> 00:22:30.665

of different sectors, industries, um, and systems.

 

443

00:22:31.705 –> 00:22:36.195

Next slide. So, uh, we’re fortunate enough to have,

 

444

00:22:36.295 –> 00:22:37.435

uh, Alex going next.

 

445

00:22:37.435 –> 00:22:40.155

So I’ll let her do the honors with Key Labs.

 

446

00:22:40.415 –> 00:22:43.355

But within our journey, um, you know,

 

447

00:22:43.705 –> 00:22:47.475

obviously we have had the privilege of being, uh, able

 

448

00:22:47.495 –> 00:22:51.395

to invest in, into, uh, this space in, uh,

 

449

00:22:51.755 –> 00:22:52.915

starting in 2021.

 

450

00:22:52.975 –> 00:22:54.795

We invested in Atlantic Sea Farms

 

451

00:22:54.795 –> 00:22:58.635

as our first seaweed based, uh, company into the Series A

 

452

00:22:58.735 –> 00:23:03.155

and ultimately, um, you know, saw Atlantic Sea Farms

 

453

00:23:03.155 –> 00:23:04.955

as just an amazing business model.

 

454

00:23:06.115 –> 00:23:08.535

You know, obviously based on leveraging

 

455

00:23:08.535 –> 00:23:11.935

and harnessing the lobster fleet in the Gulf of Maine,

 

456

00:23:11.995 –> 00:23:13.935

and the knowhow and the knowledge

 

457

00:23:14.195 –> 00:23:18.335

and the infrastructure that’s there to, to scale up, uh,

 

458

00:23:18.635 –> 00:23:22.695

you know, their kelp production, um, first for food service

 

459

00:23:22.875 –> 00:23:26.815

and then, uh, as a CPG company, uh, with their own products

 

460

00:23:26.875 –> 00:23:30.775

and have seen, um, you know, a lot of development there.

 

461

00:23:30.875 –> 00:23:34.135

But just the, the design of the business model is,

 

462

00:23:34.195 –> 00:23:35.735

is an interesting one with more

 

463

00:23:35.935 –> 00:23:38.735

of a cooperative model across, you know,

 

464

00:23:38.765 –> 00:23:41.215

from all the way from, you know, kind of the breeding

 

465

00:23:41.435 –> 00:23:44.735

to obviously the grow partner farmer model

 

466

00:23:44.835 –> 00:23:46.565

to the processing,

 

467

00:23:46.665 –> 00:23:49.045

and then ultimately coming, you know, having, uh,

 

468

00:23:49.045 –> 00:23:51.765

their own product and also selling into different channels

 

469

00:23:51.765 –> 00:23:55.285

from ingredients to food service, et cetera, um,

 

470

00:23:56.425 –> 00:23:59.365

has been, um, an amazing, uh, journey and,

 

471

00:23:59.425 –> 00:24:00.765

and certainly is growing.

 

472

00:24:00.865 –> 00:24:04.125

And just like terrestrial based farming every

 

473

00:24:04.125 –> 00:24:05.285

year is a different challenge.

 

474

00:24:05.585 –> 00:24:08.805

Uh, last year they came in light on the harvest.

 

475

00:24:08.955 –> 00:24:10.845

This year was dramatically, um,

 

476

00:24:11.265 –> 00:24:13.125

higher than, uh, was targeted.

 

477

00:24:13.345 –> 00:24:17.125

So that presents, uh, just like any farm, uh, you know,

 

478

00:24:17.125 –> 00:24:19.565

season, different challenges, different opportunities.

 

479

00:24:19.745 –> 00:24:23.405

So, um, keeps, keeps things pretty interesting.

 

480

00:24:23.625 –> 00:24:24.885

Um, from there

 

481

00:24:25.065 –> 00:24:28.725

and from that experience, uh, we were introduced to, uh,

 

482

00:24:29.165 –> 00:24:30.685

algin Knit, which is now KE Labs.

 

483

00:24:31.345 –> 00:24:34.805

Um, and you know, I think, again, one of the, one

 

484

00:24:34.805 –> 00:24:37.605

of the most amazing things about a seaweed based economy is

 

485

00:24:37.605 –> 00:24:39.245

all the, uh, as Camilla was talking about

 

486

00:24:39.825 –> 00:24:42.645

all the different end use applications that are possible.

 

487

00:24:42.745 –> 00:24:46.525

So just like, you know, kind of, uh, on the food side,

 

488

00:24:46.625 –> 00:24:48.445

you also have obviously the fashion

 

489

00:24:48.545 –> 00:24:52.365

and apparel industry as a massive industry that has many

 

490

00:24:52.885 –> 00:24:54.525

negative, uh, impacts, um,

 

491

00:24:54.985 –> 00:24:56.685

on the environment and on human health.

 

492

00:24:56.785 –> 00:25:00.405

And presents, uh, a very unique opportunity as well,

 

493

00:25:00.415 –> 00:25:02.525

which Alex will discuss and,

 

494

00:25:02.525 –> 00:25:04.525

and talk to as far as kind

 

495

00:25:04.525 –> 00:25:06.525

of their model more on a B2B side.

 

496

00:25:07.145 –> 00:25:10.605

And then, um, you know, sway has been our more recent,

 

497

00:25:10.745 –> 00:25:14.085

we led, uh, their recent round that closed in December

 

498

00:25:14.155 –> 00:25:15.325

with a group of investors

 

499

00:25:16.145 –> 00:25:19.645

and, um, very powerful company as well, and,

 

500

00:25:19.665 –> 00:25:22.925

and opportunity, as Camilla said, on finding, uh,

 

501

00:25:23.075 –> 00:25:27.925

some real seaweed based alternative, um, solutions

 

502

00:25:28.065 –> 00:25:30.605

to a petro based plastics industry.

 

503

00:25:30.745 –> 00:25:34.125

But I, I, I talk to people a lot around just the fact

 

504

00:25:34.125 –> 00:25:37.525

that the petroleum companies are not just gonna close up

 

505

00:25:37.525 –> 00:25:40.885

shop someday and say, well, I guess the, uh, you know,

 

506

00:25:40.885 –> 00:25:42.325

the transportation industry

 

507

00:25:42.425 –> 00:25:45.165

and the global energy industry doesn’t need us anymore.

 

508

00:25:45.695 –> 00:25:47.365

We’re just gonna go out of business.

 

509

00:25:47.505 –> 00:25:49.765

No, they’re, they’re absolutely gonna be pivoting

 

510

00:25:49.765 –> 00:25:52.565

and plastics, uh, is gonna be one of the areas.

 

511

00:25:52.825 –> 00:25:56.085

And so it’s an area that we see real importance around

 

512

00:25:56.685 –> 00:26:01.365

capitalizing, uh, a new, um, a new set of entrepreneurs

 

513

00:26:01.465 –> 00:26:02.645

who can, can lead that

 

514

00:26:02.665 –> 00:26:06.445

and have drop-in solutions, very much B2B model as well.

 

515

00:26:06.745 –> 00:26:09.525

Um, so, uh, next slide.

 

516

00:26:12.135 –> 00:26:13.595

So on this one, I think, you know,

 

517

00:26:13.595 –> 00:26:16.955

obviously everybody who’s here is intrigued

 

518

00:26:17.095 –> 00:26:20.515

or is even a converted, uh, believer in the power

 

519

00:26:20.535 –> 00:26:21.915

of a seaweed based economy

 

520

00:26:22.095 –> 00:26:25.315

and building businesses for the 21st century around that.

 

521

00:26:25.415 –> 00:26:27.715

So I’m not gonna bore anyone too much with it,

 

522

00:26:27.715 –> 00:26:29.515

but I think, you know, some of the things that we’ve seen,

 

523

00:26:29.975 –> 00:26:34.115

um, are, which again, Alex can talk, talk

 

524

00:26:34.115 –> 00:26:35.435

to her, uh, journey.

 

525

00:26:35.575 –> 00:26:39.395

But I think, you know, one is certainly the challenge

 

526

00:26:39.615 –> 00:26:44.405

of compelling even impact, uh, investors, uh,

 

527

00:26:44.585 –> 00:26:47.765

to see the benefit and the opportunity in Ocean-based

 

528

00:26:47.905 –> 00:26:50.845

and seaweed based companies that, again, as mentioned,

 

529

00:26:50.875 –> 00:26:52.925

it’s an opportunity that we see

 

530

00:26:52.925 –> 00:26:54.245

and that we’re trying to catalyze

 

531

00:26:54.245 –> 00:26:55.445

other investors in the space.

 

532

00:26:55.505 –> 00:26:57.605

But candidly, it’s slow going.

 

533

00:26:57.945 –> 00:27:01.485

Um, there are plenty who are, I would call Ocean curious,

 

534

00:27:01.905 –> 00:27:04.125

um, but not necessarily courageous enough

 

535

00:27:04.145 –> 00:27:06.485

to be writing checks and really truly investing.

 

536

00:27:07.025 –> 00:27:09.125

Um, and, and even those that are, they,

 

537

00:27:09.155 –> 00:27:13.245

they typically are wanting to, to see other lead investors

 

538

00:27:13.435 –> 00:27:16.685

that they know and trust, uh, coming to the table first.

 

539

00:27:16.745 –> 00:27:19.725

So there’s certainly some more work to do on that front.

 

540

00:27:20.005 –> 00:27:22.245

I think also on the business development side, particularly

 

541

00:27:23.165 –> 00:27:25.045

companies that have more B2B model, it’s,

 

542

00:27:25.045 –> 00:27:27.645

it’s slow sales cycles just generally right now,

 

543

00:27:28.305 –> 00:27:30.965

but even more so, you know, in spaces like this

 

544

00:27:30.965 –> 00:27:33.845

that are emerging, that are still somewhat nascent.

 

545

00:27:33.985 –> 00:27:37.245

Um, and so while there is progress, while there is

 

546

00:27:37.995 –> 00:27:42.085

opportunity, um, it’s typically under, um,

 

547

00:27:43.305 –> 00:27:47.125

you know, uh, you know, underappreciated kind of the,

 

548

00:27:47.225 –> 00:27:50.925

the timeframe that is going to need to be required to kind

 

549

00:27:50.925 –> 00:27:52.405

of have those con converts and,

 

550

00:27:52.405 –> 00:27:54.685

and really getting some of the business development across

 

551

00:27:54.825 –> 00:27:56.965

the line with some of these corporates that

 

552

00:27:57.625 –> 00:27:59.885

in some ways are already risk off with their,

 

553

00:28:00.315 –> 00:28:01.885

with their own, uh, businesses.

 

554

00:28:01.985 –> 00:28:05.365

But also in just, uh, trying new innovations, so to speak,

 

555

00:28:05.365 –> 00:28:06.885

which this certainly falls into.

 

556

00:28:07.375 –> 00:28:10.645

There certainly continues to be more interest in some

 

557

00:28:10.645 –> 00:28:14.165

of these sectors like Biostimulants Animal Feed, you know,

 

558

00:28:14.165 –> 00:28:17.845

in our view and our, our lens as Earth systems investor,

 

559

00:28:18.345 –> 00:28:21.445

we believe, um, that the ocean be, should be seen

 

560

00:28:21.505 –> 00:28:24.805

as more than just a victim to our pollution

 

561

00:28:24.985 –> 00:28:26.605

and our exploitation.

 

562

00:28:26.665 –> 00:28:29.165

And that the ocean should be a true partner

 

563

00:28:29.265 –> 00:28:31.925

of creating vibrant, uh, business

 

564

00:28:31.985 –> 00:28:35.045

and economy in partnership with, uh,

 

565

00:28:35.505 –> 00:28:37.765

and in respect to the ocean.

 

566

00:28:37.905 –> 00:28:41.565

And so that for us, is one of our goals is to, to move

 

567

00:28:41.665 –> 00:28:44.805

beyond just looking at speculative uses for the ocean

 

568

00:28:45.105 –> 00:28:46.765

or exploitive uses and,

 

569

00:28:47.105 –> 00:28:50.365

and to really look for building companies and capitalizing

 

570

00:28:50.425 –> 00:28:53.845

and investing in companies that are creating real products

 

571

00:28:53.845 –> 00:28:56.125

with real revenue and real business models

 

572

00:28:56.635 –> 00:28:59.685

that can really become durable leaders in a future

 

573

00:28:59.685 –> 00:29:01.125

21st century economy.

 

574

00:29:01.385 –> 00:29:04.765

So, um, you know, I think an area which, uh,

 

575

00:29:04.765 –> 00:29:07.445

Camilla definitely an SOA is a big player in

 

576

00:29:07.715 –> 00:29:11.965

that is gonna need to be continued to, um, focused on is,

 

577

00:29:12.585 –> 00:29:16.205

is consumer awareness, behavior change, um,

 

578

00:29:17.485 –> 00:29:19.125

consumer education, uh,

 

579

00:29:19.505 –> 00:29:21.205

and certainly a lot of

 

580

00:29:21.205 –> 00:29:23.485

that is probably gonna need to be non-dilutive.

 

581

00:29:23.625 –> 00:29:24.765

So grants, uh,

 

582

00:29:24.945 –> 00:29:28.325

and advocacy, uh, you know, those are gonna be areas

 

583

00:29:28.855 –> 00:29:31.645

we’ve seen a lot of progress on the grant side in some

 

584

00:29:31.645 –> 00:29:33.005

of the work we’re doing.

 

585

00:29:33.065 –> 00:29:35.405

And I think that’s, I think there is a growing

 

586

00:29:35.405 –> 00:29:36.885

acknowledgement and,

 

587

00:29:36.945 –> 00:29:41.365

and awareness of the importance of RD on grants, on,

 

588

00:29:41.905 –> 00:29:45.525

um, you know, kind of consumer behavior research, et cetera,

 

589

00:29:45.525 –> 00:29:48.925

that will kind of probably continue to be, um,

 

590

00:29:49.625 –> 00:29:51.245

an important part of the, uh, puzzle.

 

591

00:29:52.035 –> 00:29:56.055

Next slide. And that’s it.

 

592

00:29:56.675 –> 00:29:59.375

Um, I will wait for, for questions and

 

593

00:29:59.375 –> 00:30:00.575

otherwise, uh, grace,

 

594

00:30:00.885 –> 00:30:04.295

I’ll let you transition us over to KE Labs. Thanks.

 

595

00:30:05.015 –> 00:30:06.825

Awesome. Thank you so much, Jason.

 

596

00:30:07.125 –> 00:30:09.505

Um, so insightful to hear your perspective.

 

597

00:30:10.485 –> 00:30:14.945

Um, and with that, I’ll hand it over to, um, Alex Chesky,

 

598

00:30:14.955 –> 00:30:17.945

who’s the co-founder and CEO of KE Labs.

 

599

00:30:18.805 –> 00:30:22.625

Um, Alex has a background in fashion design and economics,

 

600

00:30:22.845 –> 00:30:26.385

and is driving the development of Keo Labs business and r

 

601

00:30:26.385 –> 00:30:29.425

and d operations to scale the production of Cal

 

602

00:30:29.445 –> 00:30:31.905

and Fiber, the company’s flagship product.

 

603

00:30:32.565 –> 00:30:35.505

Um, as a systems thinker, Alex connects the dots

 

604

00:30:35.505 –> 00:30:38.665

between supply chain logistics, financial planning,

 

605

00:30:39.045 –> 00:30:40.065

and business development.

 

606

00:30:40.775 –> 00:30:44.465

Alex is also a Forbes 30 under 30 member, a testament

 

607

00:30:44.465 –> 00:30:47.345

to her unique and pioneering perspective on the intersection

 

608

00:30:47.405 –> 00:30:48.625

of science and design.

 

609

00:30:51.865 –> 00:30:54.015

Thank you, grace. And hi everyone.

 

610

00:30:54.275 –> 00:30:55.775

Um, so excited to be here

 

611

00:30:55.915 –> 00:30:58.335

and talk to you guys about what we’re doing at Kehl Labs.

 

612

00:30:59.235 –> 00:31:01.655

Um, so for some background, uh,

 

613

00:31:01.755 –> 00:31:04.335

the company was started in 2017,

 

614

00:31:05.455 –> 00:31:08.835

but of course, the idea for it, um, started

 

615

00:31:09.695 –> 00:31:11.355

before then, actually a year

 

616

00:31:11.355 –> 00:31:14.675

before then, uh, while my business partner, Tessa Callahan

 

617

00:31:14.675 –> 00:31:17.915

and I, uh, were at Design school in New York.

 

618

00:31:19.125 –> 00:31:23.185

So since we were already in New York, we decided to, um,

 

619

00:31:23.185 –> 00:31:25.105

initially establish the company there.

 

620

00:31:25.725 –> 00:31:26.945

And then, uh,

 

621

00:31:26.945 –> 00:31:28.425

after a few years, we decided

 

622

00:31:28.445 –> 00:31:29.905

to move down to North Carolina.

 

623

00:31:30.165 –> 00:31:33.585

So our HQ is in the research triangle area

 

624

00:31:33.645 –> 00:31:35.665

of North Carolina today.

 

625

00:31:37.405 –> 00:31:40.665

Um, and how does seaweed play into what we’re doing at kehl?

 

626

00:31:41.405 –> 00:31:44.625

Um, as I mentioned, uh, myself

 

627

00:31:44.625 –> 00:31:46.905

and my business partner come from design backgrounds.

 

628

00:31:47.485 –> 00:31:50.785

So we had firsthand experience for the need, uh,

 

629

00:31:50.785 –> 00:31:52.385

for better materials in the market

 

630

00:31:52.525 –> 00:31:54.505

to design better products.

 

631

00:31:55.075 –> 00:31:57.675

Super simple. We started

 

632

00:31:57.735 –> 00:31:59.835

to see brands making these commitments towards

 

633

00:31:59.835 –> 00:32:02.075

sustainability, however, they continue

 

634

00:32:02.075 –> 00:32:05.075

to use synthetic materials to make those products.

 

635

00:32:05.295 –> 00:32:07.595

So how, in fact, were they actually going

 

636

00:32:07.595 –> 00:32:09.875

to achieve those sustainability goals?

 

637

00:32:11.255 –> 00:32:14.395

So we started to ask ourselves, how can we, um,

 

638

00:32:15.065 –> 00:32:19.895

make something truly sustainable, uh, with what’s available

 

639

00:32:19.995 –> 00:32:21.575

to us, um, on the planet?

 

640

00:32:21.715 –> 00:32:25.415

So from the onset, we had a few constraints, which included,

 

641

00:32:26.825 –> 00:32:29.205

um, working with existing supply chains.

 

642

00:32:29.905 –> 00:32:33.815

Um, we also wanted to, we knew we wanted to create a fiber

 

643

00:32:33.815 –> 00:32:36.495

because it’s an essential building block to so many

 

644

00:32:36.555 –> 00:32:39.765

of the products and materials that we use today.

 

645

00:32:40.625 –> 00:32:43.765

And we also wanted to, um, make sure

 

646

00:32:43.765 –> 00:32:47.405

that it worked in existing, uh, industry equipment,

 

647

00:32:47.845 –> 00:32:49.405

specifically in the textile sector.

 

648

00:32:50.145 –> 00:32:52.285

Um, and for us, seaweed checked all those boxes.

 

649

00:32:52.385 –> 00:32:56.845

We were able to create a, um, reproducible fiber.

 

650

00:32:57.905 –> 00:32:59.165

We were able to scale it.

 

651

00:32:59.535 –> 00:33:04.165

We’ve put it into, um, test in different, uh, industry

 

652

00:33:04.825 –> 00:33:07.085

in different types of industry equipments on the textile

 

653

00:33:07.085 –> 00:33:08.845

front, we’ve developed products.

 

654

00:33:09.105 –> 00:33:12.765

So it’s been a fantastic, um, resource for us.

 

655

00:33:14.905 –> 00:33:19.565

Um, and, uh, thus far we have, um,

 

656

00:33:19.665 –> 00:33:21.885

raised about $18 million in funding.

 

657

00:33:22.625 –> 00:33:24.565

Um, oh, I’m sorry. And then on scent,

 

658

00:33:24.675 –> 00:33:26.165

just specifically on the fiber.

 

659

00:33:26.385 –> 00:33:28.565

So scent is our core product.

 

660

00:33:29.025 –> 00:33:32.165

Um, it is exclusively manufactured at our facilities in

 

661

00:33:32.165 –> 00:33:34.725

North Carolina, and we use a wet spinning process

 

662

00:33:35.065 –> 00:33:36.205

to create that.

 

663

00:33:36.665 –> 00:33:40.205

Um, what spinning is a traditional fiber spinning method

 

664

00:33:40.315 –> 00:33:42.885

used for manmade cellulose fiber.

 

665

00:33:42.985 –> 00:33:44.685

So that includes things like Visco

 

666

00:33:45.805 –> 00:33:48.665

or Rayon, if you guys are familiar with those.

 

667

00:33:49.005 –> 00:33:51.165

Um, and

 

668

00:33:51.165 –> 00:33:55.285

after we make the fiber, we sell it directly to brands.

 

669

00:33:55.425 –> 00:33:57.485

So we are positioned as a B2B business.

 

670

00:33:57.945 –> 00:33:59.085

The brands take that fiber

 

671

00:33:59.185 –> 00:34:02.005

and implement it into the materials, um,

 

672

00:34:02.385 –> 00:34:04.365

and goods that they’re developing.

 

673

00:34:04.745 –> 00:34:07.285

So that could be a shirt, it could be a chair, it could be,

 

674

00:34:07.785 –> 00:34:11.635

um, a pillow, anything that really uses fibers,

 

675

00:34:11.855 –> 00:34:12.875

um, at the end of the day.

 

676

00:34:14.095 –> 00:34:16.635

Um, and some, we’ve worked with a number of brands to date,

 

677

00:34:16.775 –> 00:34:18.355

um, including Stella McCartney.

 

678

00:34:18.735 –> 00:34:20.355

Um, and there are many more products

 

679

00:34:20.355 –> 00:34:22.115

that are coming to the market soon.

 

680

00:34:24.015 –> 00:34:25.595

So since the formation of kehl,

 

681

00:34:25.595 –> 00:34:27.555

we have raised about $18 million in funding.

 

682

00:34:27.905 –> 00:34:30.195

Most of that funding in our case has come from Venture

 

683

00:34:30.195 –> 00:34:33.475

capital, um, including third Nature, um,

 

684

00:34:33.575 –> 00:34:35.395

who we just heard Jason speak about.

 

685

00:34:36.595 –> 00:34:39.855

Um, but some of that has also come from grant funding, um,

 

686

00:34:39.945 –> 00:34:41.575

which has been really amazing.

 

687

00:34:41.575 –> 00:34:45.655

Unfortunately, the grants that we were able to, um, receive,

 

688

00:34:46.235 –> 00:34:48.335

uh, are no longer in existence.

 

689

00:34:48.395 –> 00:34:52.785

So, um, I’ll talk about some other options that, um,

 

690

00:34:52.795 –> 00:34:57.225

folks can look into, um, as an alternative, um, next slide.

 

691

00:34:59.555 –> 00:35:03.375

So, um, how we’ve kind of grown since the start.

 

692

00:35:03.675 –> 00:35:06.455

Um, thanks to our investors, we have gotten to

 

693

00:35:06.455 –> 00:35:07.495

where we are today.

 

694

00:35:08.075 –> 00:35:11.135

Um, but there are also other significant trip contributors

 

695

00:35:11.795 –> 00:35:14.975

to our growth and success over the years.

 

696

00:35:16.475 –> 00:35:19.515

Starting with the Biodesign Challenge, that was really

 

697

00:35:19.525 –> 00:35:21.435

where we got our start.

 

698

00:35:21.735 –> 00:35:25.195

And the idea for Keel Labs came to be.

 

699

00:35:25.895 –> 00:35:29.635

Um, the Biodesign Challenge is an international design

 

700

00:35:30.095 –> 00:35:33.475

and science competition where they try to bring designers

 

701

00:35:33.475 –> 00:35:34.475

and scientists together

 

702

00:35:34.535 –> 00:35:37.325

to develop really world changing ideas.

 

703

00:35:38.855 –> 00:35:42.955

So we participated in that in 2016, um,

 

704

00:35:43.415 –> 00:35:45.755

and happened to win the competition that year,

 

705

00:35:45.755 –> 00:35:47.515

which is the first year also ran.

 

706

00:35:48.215 –> 00:35:50.315

And there have been so many amazing ideas

 

707

00:35:50.315 –> 00:35:53.435

that have come from that since it is still running.

 

708

00:35:53.465 –> 00:35:54.555

It’s an amazing program.

 

709

00:35:54.945 –> 00:35:56.995

It’s usually affiliated with universities,

 

710

00:35:57.175 –> 00:35:58.995

so if you are in college

 

711

00:35:59.095 –> 00:36:01.955

or in high school, um, there are opportunities

 

712

00:36:02.135 –> 00:36:05.195

for those schools to, uh, get involved.

 

713

00:36:07.265 –> 00:36:09.605

Um, and after that, after,

 

714

00:36:10.775 –> 00:36:13.005

after some interest in traction, um,

 

715

00:36:14.315 –> 00:36:17.765

when we won the Biodesign competition, we,

 

716

00:36:17.865 –> 00:36:20.325

we thought there was something else for us to explore.

 

717

00:36:20.325 –> 00:36:22.445

We thought there was potential with the idea we had

 

718

00:36:22.445 –> 00:36:26.645

for kehl, and, uh, we decided to further pursue the idea.

 

719

00:36:26.785 –> 00:36:29.365

So we got some market validation for

 

720

00:36:29.365 –> 00:36:31.875

what we were doing at the time.

 

721

00:36:32.015 –> 00:36:35.875

We, we knew we specifically needed a little bit more support

 

722

00:36:36.095 –> 00:36:37.555

on the business development front

 

723

00:36:37.575 –> 00:36:38.995

and on the product development front.

 

724

00:36:40.165 –> 00:36:41.865

So we were looking for programs

 

725

00:36:42.335 –> 00:36:44.785

that could support us in those ways.

 

726

00:36:45.845 –> 00:36:48.985

Uh, with that we identified Indie bio, um,

 

727

00:36:49.205 –> 00:36:51.785

and fashion for Good, uh, both

 

728

00:36:51.785 –> 00:36:53.785

of which we ended up participating in.

 

729

00:36:55.325 –> 00:36:57.105

Um, I’ll speak about them a little bit

 

730

00:36:57.105 –> 00:36:58.265

more on the next slide.

 

731

00:36:58.645 –> 00:36:59.945

Um, and

 

732

00:37:01.075 –> 00:37:04.865

after those accelerator programs, we raised a number of, uh,

 

733

00:37:04.865 –> 00:37:06.505

venture capital fundraising rounds

 

734

00:37:06.505 –> 00:37:08.985

and completed our most recent round,

 

735

00:37:08.995 –> 00:37:12.345

which was our Series A in April, 2022.

 

736

00:37:14.375 –> 00:37:18.475

Um, something that’s also important is, um,

 

737

00:37:18.505 –> 00:37:20.875

marketing the business and bringing the business to light

 

738

00:37:20.875 –> 00:37:22.635

and showing what we do and who we are

 

739

00:37:22.695 –> 00:37:26.355

and what ways that we did that was through social media

 

740

00:37:26.575 –> 00:37:30.155

and through other forms of exposure, including competitions

 

741

00:37:30.215 –> 00:37:31.835

or conferences or grants.

 

742

00:37:32.495 –> 00:37:35.075

Um, and these have all been really helpful in connecting us

 

743

00:37:35.075 –> 00:37:37.115

to the right people, getting ourselves in front

 

744

00:37:37.115 –> 00:37:40.715

of the right partners, the right brands, et cetera.

 

745

00:37:42.165 –> 00:37:44.865

Um, and then bringing in expertise from the outside.

 

746

00:37:45.245 –> 00:37:47.985

We know that we don’t know everything, so we look

 

747

00:37:47.985 –> 00:37:50.625

to the experts that have been in the industry

 

748

00:37:50.685 –> 00:37:52.985

for a long time to, to help guide us

 

749

00:37:53.045 –> 00:37:57.285

and to help, um, fill in the blanks that we have

 

750

00:37:58.405 –> 00:37:59.465

around what we’re doing.

 

751

00:38:00.365 –> 00:38:03.115

Um, so,

 

752

00:38:03.175 –> 00:38:04.315

and some of that guidance

 

753

00:38:04.785 –> 00:38:08.275

that we received from experts led us to deciding to move

 

754

00:38:08.275 –> 00:38:09.315

to North Carolina.

 

755

00:38:10.575 –> 00:38:13.955

We did that because we were running outta space in New York.

 

756

00:38:14.455 –> 00:38:16.355

Um, it’s hard to build a manufacturing

 

757

00:38:16.795 –> 00:38:18.315

business in New York City.

 

758

00:38:18.815 –> 00:38:21.715

Um, and many of our initial partners were,

 

759

00:38:21.745 –> 00:38:23.235

were based in North Carolina.

 

760

00:38:24.325 –> 00:38:26.065

Uh, the Carolinas are historically known

 

761

00:38:26.205 –> 00:38:30.785

for their expertise in textiles, in manufacturing,

 

762

00:38:31.485 –> 00:38:33.065

in furniture, uh,

 

763

00:38:33.965 –> 00:38:37.885

and we ended up running our early stage pilot projects

 

764

00:38:37.915 –> 00:38:39.405

with a number of facilities there.

 

765

00:38:40.585 –> 00:38:42.565

Uh, North Carolina also has the last

 

766

00:38:43.245 –> 00:38:45.525

textiles university in the nation,

 

767

00:38:46.385 –> 00:38:49.125

and we were able to attract amazing talent.

 

768

00:38:49.785 –> 00:38:52.565

Um, so we grew our team, we grew our network,

 

769

00:38:53.065 –> 00:38:54.485

we developed our product further

 

770

00:38:55.145 –> 00:38:57.885

by simply picking the right location to be in.

 

771

00:38:59.635 –> 00:39:02.815

Uh, and, uh, with that we were able to scale our product.

 

772

00:39:03.635 –> 00:39:06.735

Um, we were able to share it with brand partners,

 

773

00:39:06.735 –> 00:39:10.475

have them develop their own products using calon,

 

774

00:39:11.175 –> 00:39:15.755

and, um, and focus more on building out our supply chains.

 

775

00:39:15.755 –> 00:39:20.275

We really want to understand, uh, every individual we work

 

776

00:39:20.275 –> 00:39:22.395

with throughout our value chain,

 

777

00:39:22.495 –> 00:39:25.155

all the way from the seaweed growers

 

778

00:39:25.175 –> 00:39:27.915

and farmers to the brands that are, that are,

 

779

00:39:28.015 –> 00:39:29.195

or to the end consumers,

 

780

00:39:29.255 –> 00:39:31.115

and actually understanding how

 

781

00:39:31.145 –> 00:39:32.875

they’re interacting with the material.

 

782

00:39:34.145 –> 00:39:39.035

Um, I think we can go to the next slide here.

 

783

00:39:40.735 –> 00:39:43.915

Uh, so yeah, quickly on the accelerator programs, um,

 

784

00:39:43.915 –> 00:39:46.885

that we’ve participated in, uh,

 

785

00:39:47.195 –> 00:39:48.685

each one is structured a little differently.

 

786

00:39:49.895 –> 00:39:53.075

Uh, I won’t spend too much time going into each of them, um,

 

787

00:39:53.215 –> 00:39:57.475

but a lot of that, a lot of what comes into play is,

 

788

00:39:58.335 –> 00:40:01.665

um, the expertise they provide,

 

789

00:40:02.685 –> 00:40:07.065

the duration of the, uh, accelerated programs themselves,

 

790

00:40:07.065 –> 00:40:09.865

sometimes their months, sometimes their years, um,

 

791

00:40:11.305 –> 00:40:15.085

and other resources that come with them, including funding,

 

792

00:40:15.665 –> 00:40:17.525

uh, some gift funding, some don’t.

 

793

00:40:18.185 –> 00:40:20.365

Uh, some take equity, some don’t.

 

794

00:40:20.945 –> 00:40:23.165

Um, and there is no good

 

795

00:40:23.165 –> 00:40:26.565

or bad in terms of which program you decide to pursue.

 

796

00:40:27.465 –> 00:40:29.725

It really just depends on what you need at

 

797

00:40:29.725 –> 00:40:31.325

that point in your business.

 

798

00:40:32.415 –> 00:40:35.395

So Indie Bio gave us the scientific, um, support

 

799

00:40:35.415 –> 00:40:36.795

and the business support and fashion

 

800

00:40:36.855 –> 00:40:38.555

for good gave us the access to brands,

 

801

00:40:38.615 –> 00:40:42.435

and we are able to, um, get feedback really quickly

 

802

00:40:42.655 –> 00:40:46.875

and find product market fit through, uh, those experiences.

 

803

00:40:48.285 –> 00:40:51.315

We’ve also applied to other grants, as I mentioned,

 

804

00:40:51.315 –> 00:40:53.595

and received funding from some, um,

 

805

00:40:53.655 –> 00:40:56.675

but we also haven’t received many, um, some

 

806

00:40:56.675 –> 00:40:58.875

that I think are really worth noting.

 

807

00:40:59.295 –> 00:41:00.995

Uh, for folks in this room are Ray

 

808

00:41:00.995 –> 00:41:02.795

of Hope and Earth Shop Prize.

 

809

00:41:02.805 –> 00:41:04.555

These are amazing grants that have been running

 

810

00:41:04.555 –> 00:41:06.755

for the last few years, um, and,

 

811

00:41:06.775 –> 00:41:08.315

and absolutely worth noting.

 

812

00:41:09.055 –> 00:41:12.915

Um, Jason mentioned a number of resources. SOI is here.

 

813

00:41:12.915 –> 00:41:14.915

They’re also a great resource in the blue economy,

 

814

00:41:15.175 –> 00:41:19.075

but Noah is also, um, bringing in a lot of support, uh,

 

815

00:41:19.095 –> 00:41:21.235

the N-S-F-E-P-I, et cetera.

 

816

00:41:22.055 –> 00:41:25.905

There’s also one really amazing seaweed resource that I like

 

817

00:41:25.905 –> 00:41:27.265

to reference every once in a while.

 

818

00:41:28.085 –> 00:41:31.985

It was built out by Steven Herman, it’s called Fmy.

 

819

00:41:32.285 –> 00:41:34.725

He tracks all the different seaweed com companies

 

820

00:41:34.725 –> 00:41:37.445

and ideas that are being, um, developed.

 

821

00:41:37.445 –> 00:41:38.685

Seaweed farmers are on there.

 

822

00:41:39.145 –> 00:41:41.165

Uh, if you haven’t seen it,

 

823

00:41:41.275 –> 00:41:42.685

it’s definitely worth checking out.

 

824

00:41:44.695 –> 00:41:48.955

Um, next slide. So, challenges and opportunities.

 

825

00:41:49.265 –> 00:41:50.635

There’s obviously different ones

 

826

00:41:50.635 –> 00:41:51.995

that we’re gonna experience at different

 

827

00:41:52.055 –> 00:41:53.915

stages of the company.

 

828

00:41:54.255 –> 00:41:56.835

Um, we’re at a growth stage right now,

 

829

00:41:57.125 –> 00:41:59.275

which means we are growing and expanding

 

830

00:41:59.735 –> 00:42:01.995

and trying to get our product, um,

 

831

00:42:02.335 –> 00:42:04.275

to be more accessible to the market.

 

832

00:42:05.095 –> 00:42:08.355

Um, with that we’re experiencing things for the first time

 

833

00:42:08.415 –> 00:42:11.915

and, and trying to navigate, um, some

 

834

00:42:11.915 –> 00:42:12.915

of what’s coming our way.

 

835

00:42:15.305 –> 00:42:18.405

Uh, another thing that’s kind of coming to light for us is,

 

836

00:42:19.465 –> 00:42:21.565

um, communicating with our end users.

 

837

00:42:21.825 –> 00:42:23.165

So we are a B2B business.

 

838

00:42:23.225 –> 00:42:24.725

We mostly communicate to brands,

 

839

00:42:25.345 –> 00:42:27.565

but I think it’s also really important for us to consider

 

840

00:42:27.945 –> 00:42:29.845

how our end users

 

841

00:42:30.415 –> 00:42:33.805

navigating all this information about next gen materials,

 

842

00:42:34.235 –> 00:42:35.285

what does it mean to them?

 

843

00:42:35.435 –> 00:42:38.525

What is actually value that valuable for them to know about?

 

844

00:42:39.305 –> 00:42:42.965

Um, how do you effectively convince someone

 

845

00:42:43.065 –> 00:42:46.605

to pick a seaweed material over a non seaweed material?

 

846

00:42:48.415 –> 00:42:50.035

Um, and industry expertise.

 

847

00:42:50.205 –> 00:42:53.955

We’re, we’re dealing with, uh, an industry that is massive,

 

848

00:42:54.215 –> 00:42:57.915

but also in many ways shrinking in the us,

 

849

00:42:57.925 –> 00:42:59.315

especially the knowledge base.

 

850

00:42:59.455 –> 00:43:02.395

So, um, we’re always looking to connect with more

 

851

00:43:03.185 –> 00:43:05.715

expertise in this space, um,

 

852

00:43:07.455 –> 00:43:08.555

as well as seaweed.

 

853

00:43:08.855 –> 00:43:11.835

Um, the seaweed industry is really vital to our success.

 

854

00:43:11.935 –> 00:43:13.595

So we’re always looking to connect

 

855

00:43:13.595 –> 00:43:16.435

with seaweed farmers in the US and outside of the US

 

856

00:43:17.055 –> 00:43:18.235

and continue to build

 

857

00:43:18.235 –> 00:43:20.195

and secure our supply chains as we grow.

 

858

00:43:21.825 –> 00:43:23.725

And then some upcoming opportunities for us

 

859

00:43:24.265 –> 00:43:25.885

are brand launches.

 

860

00:43:26.455 –> 00:43:30.205

We’re developing products in primarily the apparel sector,

 

861

00:43:30.345 –> 00:43:33.525

but fibers are used in, in all sorts of industries.

 

862

00:43:34.145 –> 00:43:38.085

So we’re really interested in looking to broaden that

 

863

00:43:38.345 –> 00:43:42.805

and work with within the interior sector, uh,

 

864

00:43:42.805 –> 00:43:47.765

in the automated automotive sector, um, in the, um,

 

865

00:43:48.495 –> 00:43:50.565

disposable sector or single use.

 

866

00:43:51.345 –> 00:43:55.005

Um, so figuring out how we can apply

 

867

00:43:55.965 –> 00:43:57.445

cent into those areas.

 

868

00:43:59.375 –> 00:44:00.635

Um, and like I said

 

869

00:44:00.655 –> 00:44:02.715

before, working closer with our supply chains

 

870

00:44:02.715 –> 00:44:04.155

and partners is really key to us.

 

871

00:44:04.895 –> 00:44:07.595

Um, there’s a lot of opportunities for us to connect further

 

872

00:44:08.025 –> 00:44:10.355

with seaweed farmers and textile mills.

 

873

00:44:10.615 –> 00:44:13.395

So if anyone here is looking to connect

 

874

00:44:13.395 –> 00:44:14.595

with us, please reach out.

 

875

00:44:15.535 –> 00:44:17.635

Um, and then opportunities around regulation.

 

876

00:44:17.895 –> 00:44:20.235

Um, we didn’t really talk about that today,

 

877

00:44:20.295 –> 00:44:24.715

but there, there’s clearly been a lot of regulatory push,

 

878

00:44:25.055 –> 00:44:26.155

um, in the eu,

 

879

00:44:26.615 –> 00:44:28.355

and we’re hoping to see some

 

880

00:44:28.355 –> 00:44:30.515

of those things come into effect, um,

 

881

00:44:31.025 –> 00:44:34.285

and spread, uh, wider, hopefully into the US as well.

 

882

00:44:35.195 –> 00:44:38.355

Uh, next slide. Um,

 

883

00:44:38.375 –> 00:44:41.475

and then our advice when it comes to building a startup, uh,

 

884

00:44:41.675 –> 00:44:44.835

I think it’s important to be clued into the market,

 

885

00:44:45.255 –> 00:44:47.715

to really find a unique opportunity to connect

 

886

00:44:47.715 –> 00:44:49.275

with the local network and understand

 

887

00:44:49.495 –> 00:44:51.515

how things are being worked on,

 

888

00:44:51.515 –> 00:44:54.115

how things operate, who’s a key player.

 

889

00:44:54.815 –> 00:44:57.715

Um, and we’ve said this a bunch today about grants

 

890

00:44:57.775 –> 00:44:59.795

and funding is really important.

 

891

00:45:01.365 –> 00:45:04.385

Um, and some interesting things I wanted

 

892

00:45:04.385 –> 00:45:05.465

to just flag around.

 

893

00:45:05.535 –> 00:45:07.825

Seaweed in particular, there’s a huge and massive

 

894

00:45:07.845 –> 00:45:09.385

and amazing community and network.

 

895

00:45:10.285 –> 00:45:12.065

Um, I think there’s also opportunities

 

896

00:45:12.485 –> 00:45:16.265

and initiatives, um, around making farming easier

 

897

00:45:16.445 –> 00:45:17.465

and more accessible.

 

898

00:45:18.765 –> 00:45:21.465

Um, addressing some of the invasive species

 

899

00:45:21.495 –> 00:45:22.585

that we’re, we’re seeing.

 

900

00:45:22.585 –> 00:45:24.425

Obviously Sargassum is a big one of them,

 

901

00:45:24.445 –> 00:45:26.225

but can’t be the only one.

 

902

00:45:26.845 –> 00:45:28.345

How are we handling these

 

903

00:45:28.365 –> 00:45:30.945

and preventing them from spreading in the future?

 

904

00:45:31.925 –> 00:45:33.945

Um, is there opportunities for us to work

 

905

00:45:33.945 –> 00:45:35.145

with indigenous tribes?

 

906

00:45:35.445 –> 00:45:37.145

And lastly, I think this is so important.

 

907

00:45:37.175 –> 00:45:40.505

Data and collection and organization, sorry, data collection

 

908

00:45:40.505 –> 00:45:42.945

and, and organization of all this information

 

909

00:45:42.945 –> 00:45:45.025

around seaweed is so, so important.

 

910

00:45:45.645 –> 00:45:50.265

Um, I think there’s a lot more that we can do on that front

 

911

00:45:50.445 –> 00:45:53.745

so that we have, uh, the right, the right context

 

912

00:45:54.165 –> 00:45:55.985

to continue building out this industry.

 

913

00:45:57.245 –> 00:46:00.745

Next slide. Uh,

 

914

00:46:00.885 –> 00:46:03.385

and I just wanted to say thank you from the whole keel team.

 

915

00:46:05.845 –> 00:46:06.915

Thank you so much, Alex.

 

916

00:46:07.215 –> 00:46:09.835

Um, incredible story and growth

 

917

00:46:10.175 –> 00:46:11.315

and, um, yeah,

 

918

00:46:11.315 –> 00:46:14.595

totally agree about the data point that you just mentioned.

 

919

00:46:15.095 –> 00:46:16.955

Um, if people haven’t seen it,

 

920

00:46:17.015 –> 00:46:20.115

we do have a kelp impact metrics webinar, um,

 

921

00:46:20.115 –> 00:46:21.315

that we did a couple months ago.

 

922

00:46:21.455 –> 00:46:23.915

So if you wanna learn more about the data collection piece,

 

923

00:46:23.915 –> 00:46:25.075

definitely check that out.

 

924

00:46:26.015 –> 00:46:27.915

Um, so I’m gonna move us over

 

925

00:46:27.915 –> 00:46:29.835

to the questions portion of the webinar.

 

926

00:46:30.455 –> 00:46:32.835

Uh, but really quickly before that, um, I wanted

 

927

00:46:32.835 –> 00:46:36.515

to actually invite, um, Megan Banner from the Gulf of Maine,

 

928

00:46:36.655 –> 00:46:40.355

um, ventures to share the open call for applications

 

929

00:46:40.355 –> 00:46:41.395

for their incubator program,

 

930

00:46:41.455 –> 00:46:43.035

and just give you a little bit more context

 

931

00:46:43.125 –> 00:46:44.195

about that opportunity.

 

932

00:46:44.735 –> 00:46:46.515

Um, Megan, are you here?

 

933

00:46:47.305 –> 00:46:48.915

Yeah, hi. Hi, everyone.

 

934

00:46:49.735 –> 00:46:51.795

Um, yeah, so the go

 

935

00:46:51.795 –> 00:46:53.795

of Maine Research Institute is a research institute

 

936

00:46:53.805 –> 00:46:54.995

based out of Maine.

 

937

00:46:55.575 –> 00:46:59.955

Uh, we are a world class, uh, institute with over a hundred

 

938

00:47:00.475 –> 00:47:04.115

scientists, economists, ecosystem builders, people working

 

939

00:47:04.115 –> 00:47:07.595

with the communities, trying to build the resiliency

 

940

00:47:08.175 –> 00:47:10.155

of our region’s waterways.

 

941

00:47:10.855 –> 00:47:13.715

And we have a team here, um,

 

942

00:47:14.345 –> 00:47:17.315

that focuses on blue economy ventures.

 

943

00:47:17.775 –> 00:47:21.475

And so we have programming that we have, um,

 

944

00:47:21.695 –> 00:47:24.875

and we’re about to launch our third cohort

 

945

00:47:25.055 –> 00:47:28.635

of the Blue Tech Boost, which is for early stage companies

 

946

00:47:28.775 –> 00:47:31.365

who are really looking for targeted support

 

947

00:47:32.345 –> 00:47:36.605

to help them overcome a specific hurdle or milestone.

 

948

00:47:37.065 –> 00:47:39.045

We pair them with someone on our team

 

949

00:47:39.225 –> 00:47:42.445

and we work as facilitators, making sure,

 

950

00:47:42.445 –> 00:47:46.765

getting them con connected with, um, researchers

 

951

00:47:46.945 –> 00:47:48.765

or specialists from our team

 

952

00:47:48.785 –> 00:47:52.725

and our ecosystem to help ’em pull ’em along to, um,

 

953

00:47:52.775 –> 00:47:54.045

reach that milestone.

 

954

00:47:54.825 –> 00:47:57.525

The incubator program also comes

 

955

00:47:57.525 –> 00:48:00.485

with some micro grant funding to help support

 

956

00:48:01.225 –> 00:48:02.605

the project that’s along the way.

 

957

00:48:03.425 –> 00:48:07.045

If you have any questions, um, I believe that you have, uh,

 

958

00:48:07.105 –> 00:48:11.605

in the chat a link to the website, um, where you could also

 

959

00:48:12.285 –> 00:48:15.005

schedule a 15 minute meeting with me where I can talk

 

960

00:48:15.005 –> 00:48:16.125

through some more details.

 

961

00:48:17.025 –> 00:48:20.445

We have our call open till, um, the first week of September.

 

962

00:48:20.665 –> 00:48:22.965

The program starts the end of September

 

963

00:48:23.745 –> 00:48:25.685

and concludes in 10 weeks.

 

964

00:48:26.465 –> 00:48:28.005

Um, the one thing I would like

 

965

00:48:28.005 –> 00:48:31.445

to say about this program is it’s low touch, high impact.

 

966

00:48:32.265 –> 00:48:36.685

Um, the programming time is nothing more than two hours,

 

967

00:48:37.505 –> 00:48:38.845

um, throughout a week.

 

968

00:48:39.345 –> 00:48:41.925

And that it’s really meant to just really help you on

 

969

00:48:41.925 –> 00:48:45.825

with a specific issue that you might be trying to have,

 

970

00:48:46.085 –> 00:48:47.425

um, tackling at that time.

 

971

00:48:47.685 –> 00:48:49.665

So that’s the Blue Tech Boost.

 

972

00:48:50.125 –> 00:48:53.305

Um, really great listening in on this webinar. Thanks.

 

973

00:48:53.905 –> 00:48:57.045

Thanks, Megan. Um, yeah, clearly lots

 

974

00:48:57.045 –> 00:48:58.165

of opportunities available.

 

975

00:48:58.825 –> 00:49:02.645

Um, so let’s go ahead and move over to the q and a section.

 

976

00:49:03.385 –> 00:49:06.405

Um, it looks like we have a couple of questions about, um,

 

977

00:49:06.545 –> 00:49:08.525

future demand for, um,

 

978

00:49:08.675 –> 00:49:12.405

seaweed grown in the us specifically in CPG food

 

979

00:49:12.405 –> 00:49:13.485

products in retail.

 

980

00:49:14.025 –> 00:49:16.245

Um, Jason, I don’t know if you have any insights

 

981

00:49:16.245 –> 00:49:17.685

that you wanna share, um,

 

982

00:49:18.185 –> 00:49:22.205

or Camilla about, um, yeah, how you see the future

 

983

00:49:22.465 –> 00:49:26.205

of food-based seaweed products in CBG and retail.

 

984

00:49:29.345 –> 00:49:31.165

Boy, um, great question.

 

985

00:49:31.625 –> 00:49:36.565

Uh, we’re obviously with the A SF hat on, it’s a,

 

986

00:49:36.635 –> 00:49:38.285

it’s a very, a

 

987

00:49:40.395 –> 00:49:41.805

current discussion.

 

988

00:49:42.425 –> 00:49:46.385

Um, you know, they, they’re in a few different, you know,

 

989

00:49:46.695 –> 00:49:51.025

they’ve got ferments, they have, uh, their, you know, uh,

 

990

00:49:51.385 –> 00:49:52.825

burger Sea veggie burgers.

 

991

00:49:52.935 –> 00:49:55.105

They have, uh, kelp cubes.

 

992

00:49:55.185 –> 00:49:58.245

I mean, at the end of the day, it’s, um, you know,

 

993

00:49:58.245 –> 00:49:59.405

it’s a tough space.

 

994

00:49:59.765 –> 00:50:02.525

I, I think, you know, it’s a blessing

 

995

00:50:02.525 –> 00:50:05.605

and a curse as, as referenced Akua 12 tides,

 

996

00:50:05.965 –> 00:50:09.145

companies like this, you know, it is just a different model.

 

997

00:50:09.445 –> 00:50:13.145

Um, you know, Atlantic Sea Farms is fortunate in some ways

 

998

00:50:13.175 –> 00:50:14.985

that they have a very strong

 

999

00:50:15.005 –> 00:50:18.865

and committed investor base, um, who is there.

 

1000

00:50:19.205 –> 00:50:21.505

And, and, um, and,

 

1001

00:50:21.605 –> 00:50:24.465

and it’s a model that is certainly complicated.

 

1002

00:50:24.605 –> 00:50:26.105

You know, I, it’s something that

 

1003

00:50:26.635 –> 00:50:29.485

we’ve talked about quite a bit is, you know,

 

1004

00:50:29.485 –> 00:50:31.725

typically investors want to put you in a bucket.

 

1005

00:50:32.265 –> 00:50:33.965

You know, are you a CPG company?

 

1006

00:50:34.225 –> 00:50:36.925

Are you an Ag tech company or more upstream?

 

1007

00:50:38.025 –> 00:50:41.325

And, you know, this is kind of one of the things we’re,

 

1008

00:50:41.325 –> 00:50:43.805

we’re working on, but it’s gonna take time, which is,

 

1009

00:50:44.545 –> 00:50:46.285

you know, to be a systemic

 

1010

00:50:46.885 –> 00:50:49.845

investor is very different than traditional methodologies

 

1011

00:50:50.065 –> 00:50:52.405

of quote de-risking an investment

 

1012

00:50:52.505 –> 00:50:53.965

and looking at where they play

 

1013

00:50:54.025 –> 00:50:55.525

and what their end product is,

 

1014

00:50:55.625 –> 00:50:57.325

and how they are, you know,

 

1015

00:50:57.325 –> 00:51:00.645

keeping more arms length from their upstream supply.

 

1016

00:51:00.785 –> 00:51:03.045

And it’s, it’s one of the great challenges

 

1017

00:51:03.045 –> 00:51:06.525

because when we first introduce a company like an a SF,

 

1018

00:51:07.145 –> 00:51:08.765

an investor says, well, wait a second.

 

1019

00:51:08.905 –> 00:51:11.085

You know, why are they involved in

 

1020

00:51:11.085 –> 00:51:12.165

all these different parts?

 

1021

00:51:12.425 –> 00:51:14.605

And you know, it, at the end of the day,

 

1022

00:51:14.605 –> 00:51:15.805

it is a blessing and a curse.

 

1023

00:51:15.915 –> 00:51:16.965

It’s highly complex.

 

1024

00:51:17.025 –> 00:51:19.645

It makes it much more difficult to, uh, you know,

 

1025

00:51:19.645 –> 00:51:22.005

to raise in some ways, which is an already

 

1026

00:51:22.145 –> 00:51:24.365

and a very difficult environment currently.

 

1027

00:51:25.225 –> 00:51:28.445

But it, it also provides long-term if, if, uh,

 

1028

00:51:28.445 –> 00:51:30.845

they can get their resiliency, you know, and, and,

 

1029

00:51:30.945 –> 00:51:33.685

and like I said earlier, you know, the cooperative nature

 

1030

00:51:33.825 –> 00:51:36.525

of, you know, partnering with, uh, you know,

 

1031

00:51:36.525 –> 00:51:38.645

partner farmers is, is an important part,

 

1032

00:51:38.665 –> 00:51:40.565

but CPG is really tough.

 

1033

00:51:40.755 –> 00:51:43.805

I’ll leave it at that. I’ll let the companies do the,

 

1034

00:51:44.145 –> 00:51:45.245

do the talking on it.

 

1035

00:51:45.425 –> 00:51:48.885

Um, and you know, honestly, there’s other channels

 

1036

00:51:48.885 –> 00:51:50.525

that I think maybe we have some excitement around.

 

1037

00:51:50.645 –> 00:51:53.165

I think there’s other, you know, uh, we’ve been,

 

1038

00:51:53.185 –> 00:51:56.245

we get asked, well, why does a SF focus on, on kelp?

 

1039

00:51:56.245 –> 00:51:59.245

Well, besides the fact that native, it’s, it’s, it’s

 

1040

00:51:59.315 –> 00:52:01.965

what is able to be leveraged with line grown.

 

1041

00:52:02.225 –> 00:52:05.885

You know, kind of, you know, as this picture shows kind of,

 

1042

00:52:05.885 –> 00:52:08.965

uh, you know, way, but there are probably other, uh,

 

1043

00:52:09.385 –> 00:52:12.645

you know, species that and, you know, can be introduced

 

1044

00:52:12.665 –> 00:52:15.485

and that might, might have some appeal, um,

 

1045

00:52:16.475 –> 00:52:20.525

that maybe some consumers, you know, which Mike had in the q

 

1046

00:52:20.525 –> 00:52:23.885

and a as well, may, uh, may be more inclined, uh,

 

1047

00:52:24.025 –> 00:52:27.125

to be interested in, uh, versus a kelp base.

 

1048

00:52:27.305 –> 00:52:28.565

So I’ll leave it at that.

 

1049

00:52:28.645 –> 00:52:30.925

I know there’s plenty of experience in this room.

 

1050

00:52:31.705 –> 00:52:34.165

Um, but yeah, it’s something that’s on our mind.

 

1051

00:52:34.335 –> 00:52:39.165

We’re, we’re, we’re working on both end use application on,

 

1052

00:52:39.745 –> 00:52:43.205

you know, whether it’s kelp or, or alternative, um,

 

1053

00:52:43.265 –> 00:52:44.925

and what channels and, uh,

 

1054

00:52:44.945 –> 00:52:46.685

and then also the business model of it,

 

1055

00:52:46.685 –> 00:52:48.805

and then consumer behavior change

 

1056

00:52:49.305 –> 00:52:52.245

and investor behavior change, which is another long,

 

1057

00:52:52.465 –> 00:52:53.805

uh, term goal.

 

1058

00:52:57.475 –> 00:53:01.225

Thank you, Jason. Um, yeah, actually in our last webinar

 

1059

00:53:01.485 –> 00:53:03.625

as well, we had Food for Climate League

 

1060

00:53:03.645 –> 00:53:07.185

and they did a lot of research into, um, consumer acceptance

 

1061

00:53:07.405 –> 00:53:09.745

of sea vegetable food products.

 

1062

00:53:09.745 –> 00:53:12.265

So definitely check that out for more information as well.

 

1063

00:53:12.325 –> 00:53:14.305

And, and there’s a lot to learn, um, sort

 

1064

00:53:14.305 –> 00:53:15.745

of about terminology and,

 

1065

00:53:15.765 –> 00:53:18.505

and what consumers are looking for with respect to,

 

1066

00:53:18.805 –> 00:53:20.185

um, kelp based products.

 

1067

00:53:20.685 –> 00:53:23.065

Do other speakers wanna weigh in on that one?

 

1068

00:53:23.065 –> 00:53:24.865

Otherwise we can move to the next question.

 

1069

00:53:29.035 –> 00:53:32.645

Cool. Okay. Um, so a question for Kehl Labs.

 

1070

00:53:32.865 –> 00:53:36.405

Um, Alex, could you tell us more, um, about

 

1071

00:53:37.085 –> 00:53:39.885

sourcing your sourcing strategy and what that looks like?

 

1072

00:53:42.005 –> 00:53:45.845

Absolutely. Um, we primarily work with Brown seaweeds,

 

1073

00:53:46.025 –> 00:53:48.965

so we’re limited to, uh, to those.

 

1074

00:53:49.385 –> 00:53:51.285

Um, kelp is obviously a brown seaweed

 

1075

00:53:51.285 –> 00:53:52.445

and one that we’ve worked with.

 

1076

00:53:53.105 –> 00:53:56.285

Um, what we’ve noticed though is, uh,

 

1077

00:53:56.555 –> 00:53:59.205

working in the US is a bit challenging for us,

 

1078

00:53:59.205 –> 00:54:02.725

particularly right now due to volumes and price points.

 

1079

00:54:03.345 –> 00:54:06.685

Um, so if there is any way we can support initiatives in the

 

1080

00:54:06.745 –> 00:54:10.805

US on, um, getting those, uh, volumes

 

1081

00:54:10.805 –> 00:54:15.485

and price points to be more, um, to volumes to be higher

 

1082

00:54:15.485 –> 00:54:16.485

and price points to be lower,

 

1083

00:54:16.555 –> 00:54:19.005

that would be obviously within our interest.

 

1084

00:54:19.585 –> 00:54:22.685

Um, and as a result is kind of let us to look outside

 

1085

00:54:22.685 –> 00:54:27.405

of the US So we source, um, from, uh, Europe,

 

1086

00:54:27.495 –> 00:54:31.245

south America, Asia, kind of all over right now, um,

 

1087

00:54:31.265 –> 00:54:34.405

in order to, um, plan for the future

 

1088

00:54:34.465 –> 00:54:36.685

and make sure we’re diversifying our raw materials.

 

1089

00:54:39.565 –> 00:54:41.985

Thanks for sharing that. And yeah, yeah, we hear that time

 

1090

00:54:41.985 –> 00:54:44.105

and time again from buyers is that they’re,

 

1091

00:54:44.105 –> 00:54:46.745

they’re really interested in purchasing seaweed

 

1092

00:54:46.745 –> 00:54:47.905

that’s grown here in the us

 

1093

00:54:47.925 –> 00:54:50.785

but there are just bottlenecks that have to be solved, um,

 

1094

00:54:50.785 –> 00:54:53.425

with processing and getting it into the formats, um,

 

1095

00:54:53.425 –> 00:54:56.625

that buyers are looking for, dry it extracted, et cetera.

 

1096

00:54:56.965 –> 00:54:59.945

Um, so definitely opportunity to work on these challenges

 

1097

00:55:00.325 –> 00:55:02.185

and, um, a lot of potential, a lot

 

1098

00:55:02.185 –> 00:55:04.625

of buyers on the other side who want to work with you.

 

1099

00:55:04.965 –> 00:55:06.985

If we can solve these challenges as an industry,

 

1100

00:55:08.795 –> 00:55:09.795

Yeah, for sure. Happy to

 

1101

00:55:09.795 –> 00:55:11.285

come together with people on

 

1102

00:55:11.285 –> 00:55:12.605

that in whatever way we can.

 

1103

00:55:12.845 –> 00:55:15.085

’cause it is, it is in both people’s fa favor.

 

1104

00:55:16.635 –> 00:55:20.075

Absolutely. Um, okay, a question from Mike.

 

1105

00:55:20.295 –> 00:55:23.515

Um, so Mike’s wondering, um, I know

 

1106

00:55:24.165 –> 00:55:27.995

Jason mentioned this, um, around raising awareness, um,

 

1107

00:55:28.265 –> 00:55:30.595

with consumers and sort of behavior change

 

1108

00:55:30.595 –> 00:55:31.635

regarding seaweed.

 

1109

00:55:31.975 –> 00:55:33.275

Um, Mike mentioned

 

1110

00:55:33.275 –> 00:55:35.555

that their organization has found it an uphill battle.

 

1111

00:55:36.015 –> 00:55:38.395

Um, so what is, what advice do you have for folks

 

1112

00:55:38.395 –> 00:55:42.035

who are looking to, um, you know, raise consumer awareness?

 

1113

00:55:48.875 –> 00:55:50.735

And anyone’s, anyone’s welcome to jump in?

 

1114

00:55:55.675 –> 00:55:58.715

I mean, I, I referenced it a little bit in my discussion,

 

1115

00:55:58.715 –> 00:56:02.035

which is I think, you know, there needs to be some funding.

 

1116

00:56:02.375 –> 00:56:04.755

It, it’s a tough, it’s a tough space,

 

1117

00:56:04.895 –> 00:56:07.675

but again, you know, it’s not, it, it is consumer awareness.

 

1118

00:56:07.785 –> 00:56:11.235

It’s it investor awareness, it’s company awareness.

 

1119

00:56:11.365 –> 00:56:15.435

There just needs to just generally be more awareness, um,

 

1120

00:56:15.695 –> 00:56:19.475

on, on the space, uh, across all end use applications.

 

1121

00:56:19.715 –> 00:56:23.965

I mean, I think as, as Alex probably will, will attest, it’s

 

1122

00:56:24.345 –> 00:56:27.525

for particularly looking at a company like a SF

 

1123

00:56:27.545 –> 00:56:29.605

and probably others on this, on this meeting

 

1124

00:56:30.315 –> 00:56:34.845

when you’re a producer, um, you know, that, you know,

 

1125

00:56:35.475 –> 00:56:39.565

like a SF there was I think some excitement a few years ago

 

1126

00:56:39.565 –> 00:56:40.965

about emerging companies

 

1127

00:56:40.985 –> 00:56:43.325

and the volumes that they might be able to,

 

1128

00:56:43.865 –> 00:56:48.125

to purchase particularly on biomaterials areas like that.

 

1129

00:56:48.465 –> 00:56:50.405

And, um, it’s been tough

 

1130

00:56:50.405 –> 00:56:52.325

because maybe some of the assumptions

 

1131

00:56:52.325 –> 00:56:54.365

that were baked in a few years ago in a,

 

1132

00:56:54.385 –> 00:56:57.485

in a more high fueled VC environment where those

 

1133

00:56:58.015 –> 00:57:01.285

innovative emerging companies were, you know,

 

1134

00:57:01.505 –> 00:57:02.765

on the offensive and,

 

1135

00:57:02.825 –> 00:57:06.165

and moving fast has have kind of dissipated.

 

1136

00:57:06.265 –> 00:57:08.885

And, and that has to be factored in on the production side.

 

1137

00:57:08.885 –> 00:57:12.285

And then on the, you know, on the, uh, you know, on this,

 

1138

00:57:12.465 –> 00:57:15.045

on this question in particular, it’s just

 

1139

00:57:15.545 –> 00:57:20.085

to us there’s just a long way to go both on the individuals,

 

1140

00:57:20.185 –> 00:57:21.245

you know, consumer side

 

1141

00:57:21.245 –> 00:57:24.485

and the corporate side on, on this, uh, behavior change.

 

1142

00:57:24.605 –> 00:57:28.765

I mean, what we’ve found is, you know, demographically, yes,

 

1143

00:57:29.025 –> 00:57:31.885

the younger demographic will buy based on environment,

 

1144

00:57:32.025 –> 00:57:35.005

but still just as we saw as investors, you know,

 

1145

00:57:35.505 –> 00:57:38.325

in the previous decade in areas like all protein,

 

1146

00:57:39.025 –> 00:57:42.165

you’ve gotta hit it on price parity, at least pretty close.

 

1147

00:57:42.185 –> 00:57:45.605

You’ve gotta hit it on performance, on taste, deliciousness,

 

1148

00:57:46.245 –> 00:57:48.285

nutrient density profile, et cetera.

 

1149

00:57:48.645 –> 00:57:50.085

I mean, you’ve gotta drive towards that.

 

1150

00:57:50.345 –> 00:57:53.245

Um, you know, people are not gonna just buy just on the

 

1151

00:57:53.245 –> 00:57:55.445

sustainability profile alone from

 

1152

00:57:55.525 –> 00:57:57.045

what we’ve been able to see.

 

1153

00:58:00.055 –> 00:58:03.385

Yeah, yeah, totally agree with, uh, what you just shared,

 

1154

00:58:03.395 –> 00:58:06.865

Jason, as well as, you know, it’s a nascent market

 

1155

00:58:07.645 –> 00:58:10.985

as you were talking about the sustainable seafood industry.

 

1156

00:58:11.375 –> 00:58:15.385

Currently, the alternative seafood industry only takes up

 

1157

00:58:15.385 –> 00:58:19.825

around 1% of the overall seafood share in the us um, as

 

1158

00:58:19.825 –> 00:58:21.225

of last year, I believe.

 

1159

00:58:21.805 –> 00:58:25.345

So it’s, uh, it’s part of communicating with, um,

 

1160

00:58:26.105 –> 00:58:27.545

existing established companies

 

1161

00:58:27.605 –> 00:58:31.305

or institutions like Q Labs, way others that are already

 

1162

00:58:31.865 –> 00:58:33.625

speaking up about the benefits

 

1163

00:58:33.765 –> 00:58:37.665

and the clear environmental impact of seaweed, um, as well

 

1164

00:58:37.665 –> 00:58:40.865

as any potential to align with emerging regulations

 

1165

00:58:40.925 –> 00:58:42.505

or policies that are coming up.

 

1166

00:58:43.085 –> 00:58:46.625

Um, and then just continuing to speak about the benefits.

 

1167

00:58:46.805 –> 00:58:51.065

You know, I think, um, connecting with the ecosystem, uh,

 

1168

00:58:51.065 –> 00:58:55.265

builders that you all are, are part of, um, is so critical

 

1169

00:58:55.365 –> 00:58:59.065

to ensure that we can make sure, uh,

 

1170

00:59:00.165 –> 00:59:04.135

seaweed continues to be a solution toward these issues

 

1171

00:59:04.135 –> 00:59:06.135

that we’re seeing around plastic pollution

 

1172

00:59:06.275 –> 00:59:10.295

or, um, you know, seaweed alternatives, et cetera.

 

1173

00:59:12.675 –> 00:59:14.045

Yeah, thanks so much. Camila

 

1174

00:59:14.045 –> 00:59:16.725

and SOA does such a great job of really building

 

1175

00:59:16.795 –> 00:59:19.565

that community, um, amongst their entrepreneurs.

 

1176

00:59:19.665 –> 00:59:21.245

And I think that’s so important in,

 

1177

00:59:21.345 –> 00:59:23.685

in creating this movement is that we all need

 

1178

00:59:23.685 –> 00:59:26.885

to be saying the same thing and like share that message over

 

1179

00:59:26.905 –> 00:59:30.125

and over again to consumers so that it really hits home

 

1180

00:59:30.145 –> 00:59:32.645

and people, um, start to become more aware.

 

1181

00:59:33.505 –> 00:59:37.045

Um, we have just about a minute left, Camila, I know

 

1182

00:59:37.045 –> 00:59:38.685

that you typed in, um,

 

1183

00:59:38.985 –> 00:59:41.045

the answer about the Ecopreneur network,

 

1184

00:59:41.185 –> 00:59:44.085

but do you wanna just say really quickly, um, who that’s for

 

1185

00:59:44.185 –> 00:59:45.405

and application criteria

 

1186

00:59:45.465 –> 00:59:47.325

so folks have a sense of who should apply?

 

1187

00:59:49.595 –> 00:59:51.525

Yeah, definitely. Thanks so much, grace.

 

1188

00:59:51.625 –> 00:59:55.005

So, um, as I mentioned in Deadline,

 

1189

00:59:57.145 –> 00:59:58.845

um, so early October

 

1190

00:59:59.065 –> 01:00:01.725

and then, um, the application is open

 

1191

01:00:01.825 –> 01:00:04.445

for any incorporated for-profit company

 

1192

01:00:04.555 –> 01:00:08.365

that has at least a pre sea or seed stage financing round

 

1193

01:00:08.825 –> 01:00:10.765

and aligns with any of our impact areas.

 

1194

01:00:11.185 –> 01:00:13.885

Um, so greenhouse gas reduction, pollution reduction,

 

1195

01:00:14.475 –> 01:00:17.445

ecosystem species preservation, sustainable seafood,

 

1196

01:00:17.745 –> 01:00:22.105

and ocean data and literacy, we hope to see you apply.

 

1197

01:00:23.535 –> 01:00:26.465

Awesome. Okay, well time’s up.

 

1198

01:00:26.685 –> 01:00:30.225

Um, and so that’s it for today. Uh, just a quick request.

 

1199

01:00:30.725 –> 01:00:33.585

We are going to share a feedback survey both live right now,

 

1200

01:00:34.045 –> 01:00:35.305

um, in our follow-up email.

 

1201

01:00:35.325 –> 01:00:36.665

And please, please fill that out.

 

1202

01:00:37.165 –> 01:00:39.745

Um, we also have a, um,

 

1203

01:00:40.125 –> 01:00:43.225

survey about our entire series since we’ve reached the end.

 

1204

01:00:43.845 –> 01:00:45.425

And, um, you’ll have the opportunity

 

1205

01:00:45.485 –> 01:00:47.865

to win products worth up to a hundred dollars.

 

1206

01:00:48.005 –> 01:00:49.545

So definitely keep an eye out for that.

 

1207

01:00:49.965 –> 01:00:52.265

Uh, we really wanna know what you thought of seed to sale,

 

1208

01:00:52.925 –> 01:00:55.545

and, um, even though our live sessions are ending,

 

1209

01:00:55.685 –> 01:00:58.225

we wanna make sure we keep the seaweed hype going.

 

1210

01:00:58.725 –> 01:01:01.225

Um, so definitely stay in the loop with GreenWave

 

1211

01:01:01.225 –> 01:01:04.585

and other folks on this call, um, on, in our hub

 

1212

01:01:04.645 –> 01:01:06.505

and by joining folks’ newsletters.

 

1213

01:01:06.685 –> 01:01:09.865

Um, and we’ll have new programming launching in the fall.

 

1214

01:01:10.005 –> 01:01:11.945

Um, we’ll be kicking off farmer form again.

 

1215

01:01:12.645 –> 01:01:15.945

Um, and I just wanted to say that it’s been such an honor,

 

1216

01:01:16.325 –> 01:01:17.585

um, to host these sessions

 

1217

01:01:17.605 –> 01:01:19.385

and explore, you know, the potential

 

1218

01:01:19.385 –> 01:01:21.905

and the challenges of bringing kelp to market with you all.

 

1219

01:01:22.525 –> 01:01:25.385

And thank you so much again for being here, uh,

 

1220

01:01:25.405 –> 01:01:26.945

for your feedback and for asking

 

1221

01:01:27.165 –> 01:01:28.785

so many insightful questions.

 

1222

01:01:29.365 –> 01:01:32.225

Um, I hope you’re all inspired to join the new Blue economy,

 

1223

01:01:32.725 –> 01:01:35.865

um, and solve bottlenecks in this industry, um,

 

1224

01:01:36.085 –> 01:01:38.545

and work with farmers to bring this regenerative,

 

1225

01:01:38.545 –> 01:01:40.065

untapped resource to the world.

 

1226

01:01:40.445 –> 01:01:41.265

So thank you all.

Featured Speakers:

Camila Vega
Solutions Portfolio Manager, Sustainable Ocean Alliance
Jason Ingle
Founder & Managing Partner, Third Nature Investments
Aleks Gosiewski
Co-Founder & COO, Keel Labs