{"version":"1.0","provider_name":"Ocean Farming Hub","provider_url":"https:\/\/hub.greenwave.org\/lms","author_name":"Julia Whistler","author_url":"https:\/\/hub.greenwave.org\/lms\/author\/jwhis\/","title":"How to Work With Farmers | Sea to Sale | Ocean Farming Hub","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"I3kutnGbit\"><a href=\"https:\/\/hub.greenwave.org\/lms\/resources\/how-to-work-with-farmers-sea-to-sale\/\">How to Work With Farmers | Sea to Sale<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/hub.greenwave.org\/lms\/resources\/how-to-work-with-farmers-sea-to-sale\/embed\/#?secret=I3kutnGbit\" width=\"600\" height=\"338\" title=\"&#8220;How to Work With Farmers | Sea to Sale&#8221; &#8212; Ocean Farming Hub\" data-secret=\"I3kutnGbit\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/* ]]> *\/\n<\/script>\n","description":"Recorded March 12, 2024  This Sea to Sale webinar explores best practices for building transparent and equitable relationships with seaweed farmers. Industry experts from GreenWave, Atlantic Sea Farms, and Daybreak Seaweed share practical strategies for sourcing kelp directly from producers, offering valuable lessons from land-based agriculture and real-world examples of successful buyer-farmer partnerships. Learn how establishing clear communication, flexible agreements, and mutual support creates value throughout the regenerative ocean farming supply chain.  Chapters:\u00a0  00:00 - Introduction\u00a0  Overview of seaweed value chain challenges and opportunities  03:42 - Land-Based Farmer Trade Relationships\u00a0  Lessons from agriculture on creating transparent, equitable trade models  14:02 - Atlantic Sea Farms' Approach\u00a0  How Atlantic Sea Farms partners with fishermen to diversify livelihoods and grow the industry  22:19 - Farmer Perspectives\u00a0  Video featuring Maine kelp farmers discussing their experiences and motivations  31:14 - Daybreak Seaweed's Partnership Model\u00a0  Building flexible relationships with West Coast seaweed farmers  41:34 - Royal Ocean Kelp Company Experience\u00a0  Practical insights from a farmer on quality control and logistics  52:42 - Q&amp;A Session\u00a0  Expert answers on getting started and overcoming common challenges"}